Things to Know Before Selecting a Domain Name for Your Website
Things to Know Before Selecting a Domain Name for Your Website

Choosing a domain name can be compared to choosing a company name- it needs a lot of deliberation and contemplation. Your domain name is your calling card on the web; you have to ensure that you choose a name that is befitting to your business as well as easy to find and promote. 

Why such importance to having the right domain name?

One, it is of prime importance to make a good first impression. This is because your domain is your first point of contact, whether they see it as a link on another site, or Google search engine results.

Two, your choice of domain can influence search engine optimization in Dubai, although this should not be your sole factor for choosing. The effect on your ranking is most probably will be only a teeny tiny bit.   

Three, your domain can define your brand, and help in brand recognition.    

The following article is a detailed account on what to consider before choosing a domain name. Once you have zeroed in on a name for your website, you will have to do a domain registration in Dubai with a domain registrar. 

  1. Easy To Type Domain Name: Choosing a domain name that’s easy to type is crucial to online success. If you are using lingo such as u instead of you or words with various spellings it might be difficult for customers to find your site.
  2. Keep it Short And Simple: If the domain name is long and complicated, you risk the customers mistyping or misspelling it. So it’s advisable to keep it short and simple.
  3. Make Use Of Keywords: Make use of keywords that aptly describe your business and the services that you present. Use keywords that people might enter when searching for your business or services. This will help to improve your rankings on search engines.  
  4. Target your area: If your area of business is local you can also think of including your city or area name in your domain name to make it easy for local customers to discover your website.
  5. Avoid numbers and symbols: Numbers and symbols like hyphens are often misunderstood. People will not know if you have used a numeral say 6 or spelled it out as six or misplace the symbol. If you are absolutely sure of its presence in your domain, register the different variations to be sure just in case.
  6. Easy to remember: There are hundreds of domain names, so having domain name that’s catchy is crucial for your website to stand out. Once you have zeroed in on a name, share it with close friends to ensure that it sounds sense and appealing to others.
  7. Protect and build your brand: It is always advisable to purchase various domain extensions as well as misspelled versions of your domain name thereby preventing competitors from registering other versions.  
  8. Prompt action requires: Domain names get registered quickly. There are also inexpensive so it is better to register your favourite domain names as soon as possible. If you find it difficult finding a suitable name your domain registrar can always find you alternatives.

Most web hosting providers offers cheap web hosting deals in Dubai along with one year domain registration. Also, you can always add new domain names through the same web host.